Content, Social and Experiential

Briefing Form

Break it down for us.

Contact Information
Name *
Name
Business Information
Project Information
Delivery Date
Overall budget including potential costs for talent, music licensing, drone hire, travel, contingencies etc (if applicable)
Business Objectives
Your Campaign
Is there other advertising taking place that this needs to tie in with?
Publishing & Promotion
Distribution
Who is this content for?
Hosting
Where will the content live?
Direct
Will it be be sent to an audience?
Promotional channels
Where may I come across this content?
Paid
Will the content be used for paid promotion?
Style
Length
Tone
Audio Type
Animation Type
Look & Feel
Do you have any videos that inspire you? Please paste URLs.
Creative concept behind your video? Is there a sequence?
References of music you like or you think represent the brand and story.
Key graphics and images that must be included.
Approvals Process
Please outline your ideal approvals process including sign off for creative, brand management or 3rd party contributors.