Greg Wood
Greg Wood is a director with a background as diverse as his body of work. Beginning in graphic design and creative direction, he brings a sharp visual instinct to filmmaking - pairing dynamic composition with tactile detail, bold storytelling, and a surprising emotional touch.
His work is strikingly crafted, often playful, always considered. Greg’s campaigns for brands like Holden and CGU demonstrate his ability to move effortlessly between stylised, design-forward aesthetics and grounded, human-centred storytelling - often doing both in the same spot.
Hands-on and detail-obsessed, Greg is as comfortable on set as he is in post, often involving himself deeply in the creative process from concept through to finish. A passionate musician, he brings a composer’s instinct to rhythm and tone, frequently collaborating on sound and score to shape the emotional texture of his films.
Outside the studio, he’s usually found on two wheels — riding, rebuilding or racing motorbikes — a lifelong obsession that mirrors his creative work: detailed, kinetic, and always moving with purpose.
Greg is not afraid to experiment, and it’s this appetite for craft, curiosity and precision that makes his work stand out. He represents a rare blend of visualist and communicator — a director who knows how to connect with audiences by earning their attention, and keeping it.
NZ Navy - God Defend New Zealand
NZ Navy - God Defend New Zealand
Samsung - Do What You Can't
Samsung - Do What You Can't
Rebel Sport - Sprinter
Rebel Sport - Sprinter
Sky 'Olympics'
Sky 'Olympics'
VW - Welcome To The Family
VW - Welcome To The Family
Uncle Toby's - Where We Grow
Uncle Toby's - Where We Grow
Holden - Modern Explorers
Holden - Modern Explorers
CGU - Hamid's Story
CGU - Hamid's Story