Supernormal is an independent, creative production studio, based in Aotearoa.
We nurture bold ideas and put talent first, blending industry expertise with creative excellence. Our agile, end-to-end approach to commercial film is both contemporary and responsive.
Our award-winning directors and emerging filmmakers are driven by authentic storytelling across commercial, branded, and documentary content.
We are as comfortable working directly with the world's the most beloved brands, as with their agency partners, and believe in not only delivering the highest quality of crafted stories, but helping build brands that are loved by their audiences, across all platforms.
Enquires

Matt founded Supernormal after seeing the need to rethink the traditional production format. His hands-on approach to his work has taken him around the world, leaving fingerprints on projects in almost every continent.
For new business and development enquires, contact Matt below.
[email protected]+64 21 071 2594

Michelle brings twenty years of industry experience to Supernormal having produced global campaigns for some of Aotearoa's most respected brands. Whether it's capturing the essence of a small-scale documentary or orchestrating large commercial productions, Michelle has effortlessly built strong bonds with clients, creatives, and crew members throughout her career which included a three-year stint in London.
For new business enquires and director availability, contact Michelle below.
[email protected]Amanda brings with her an innate understanding of the production process from a decade agency side. With her experience managing client relationships, acting as medium between director, production team and client, to her long-standing relationships across the NZ agency landscape, she has been the perfect addition to Supernormal.
For new business enquires and director availability, contact Amanda below.
[email protected]Facilitation
Supernormal offers a full-service production hub, delivering high-end facilitation services across Aotearoa. We combine the nimbleness of a small team with access to top industry talent, ensuring an agile, responsive, and collaborative approach.
We know success starts with the right people and the right place. Our in-house team, bespoke workflows and commitment to craft have made us a premier production partner in New Zealand.
Our close ties with renowned casting directors and talent agents guarantee access to ideal talent for every project, while our experienced location scouts bring you the best of Aotearoa’s diverse landscapes.
Select Clients
ANZ
Asahi Beverages
Bastion Shine
Bank of New Zealand
Cloudy Bay Wines
Colenso BBDO
Daylight
DDB Aotearoa
Disney Branded Television
Fonterra
Ford Motor Company
Genesis Energy
Heineken
Hyundai Motors
Isuzu Utes
Kiwibank
Les Mills International
Ngāi Tahu
Nodi Rugs
New Zealand Rugby
One New Zealand
Pepper Money
Red Seal
Renault
Saatchi & Saatchi
Samsung
Sony Music
Spark
TBWA/
TVNZ
Universal Music
VF Corporation
Volkswagen
World Health Organisation
Z Energy
DEI
We wish to create a more diverse and equitable industry that embraces cultural richness, both in front of and behind the camera. We are committed to producing genuine and captivating stories that truly reflect the essence of Aotearoa. We fully acknowledge and honour the unique position of Māori as tangata whenua and uphold our responsibilities as outlined in Te Tiriti o Waitangi.
We understand that this is an ongoing journey that requires constant reflection, measuring progress, and engaging in meaningful, inclusive dialogue. We are committed to investing in tools and practices that enable us to assess and report on our company culture, processes, and pathways, with the goal of ensuring equal opportunities for marginalised voices in the industry.